Enterprise Communication

Its eficciadepende of a work that involves all the other areas of the ComunicaoIntegrada. ' ' The internal communication is a way to spread out between osempregados the reality of the company, of the magnifying of the identidadefuncional bows, of installment of information and stimulaton to the debate of the realidadesocial, without intermedirios' ' (BAHIA, 1995: p. 32) Integrated PorComunicao understands that she is that one where the diverse parts: Institucional communication, Marketing Communication, ComunicaoAdministrativa and others that act of synergic form. In an surrounding Integrated deComunicao, each sector remains focado in its objetivosespecficos. The areas Institucional, Marketing, Administrative and demaiscontinuam taking care of each one of its business, but with on differential of estaremtodas for the same goal that perpassa all these activities, giving umsentido only a common objective. Institucional AComunicao is the one that it looks to construct to the credibility daorganizao having as proposal basic the politicosocial influence and criaoe consolidation of its personality. It makes use of tools as relaespblicas, assessorship of the press, social and cultural, propagandacorporativa marketing and publications. Marketing AComunicao understands all manifestation generated in lathe dosobjetivos of sales of an organization.

It is tied with the marketing denegcios, the propaganda, the promotion, merchandising and to practical others persuasivas messages queutilizam. It is the valuation of the product or service geradopela organization. Administrative AComunicao allows functioning of the system organizacionalcomo one all. Oobjetivo of the Enterprise Communication or Organizacional is to demonstrate to aimportncia of the strategical action of the Communication before its diverse public eno relationship with the press. Although the division in internal public and externoseja practised only for ends of fast understanding, therefore is not simple aidentificao of the diverse public with that a company if relates and suascaractersticas and necessities of communication. Therefore, she is necessary to keep aateno directed to the organization that is the focus of all the actions of comunicaoantes, however, of if identifying to the specific and strategical public with osquais the company if it relates.

Chinese Space Program

In October of 2003 China became the third country to place a man in the space with proper ways. The fact after happened forty and two years the first man? the Russian Iuri Gagarin? to have flied to the space. Forty and two years before also the first North American astronaut? Alan Shepard? he had flied to the space. Before China countries as the Tchecoslovquia dead person, Germany, Cuba, Vietnam, Monglia, Romnia, Afeganisto, France, Italy, Syrian, Switzerland, Japan, India, Canada, Spain, among others, already had sent men to the space, but always of hitchhiking in ships of Russia or United States (SAGAN, 1996; WALNUT, 2005; SPACEFACTS, 2010a and 2010g). In the truth, China was the thirty fifth country to send a man to the space.

Its great differential was to have developed a rocket powerful the sufficient to send to the space a ship manned with proper technology (SPACEFACTS, 2010a). The fact to have entered in the select club of nations capable to send men to the space constituted a status symbol indeed favorable and attracted the eyes of the world to the China in positive way. Some countries had immediately passed to consider the country as being a potential partner for future space activities. Before exactly to send men to the space China already if had established as a space power, therefore it is fixed as one of the developed nations more in the launching of commercial satellites, sending to the space loads of made use countries to pay for launchings with its rockets Long March to them, currently enters most efficient of the world. The decision to create a manned space program was only one waited consequncia already for a nation that possesss capacity for such and desire to show to the world what it is capable to obtain with its effort.